Gladys Santiago

Morgan Spurlock’s The Greatest Movie Ever Sold

Posted in Advertising, Branding, Marketing, Media, Product Placements by Gladys Santiago on January 17, 2011

The Greatest Story
Morgan Spurlock will premiere his latest meta-documentary The Greatest Movie Ever Sold at Sundance later this month. The film, which is being touted as the first ever “docbuster,” is a documentary about branding, advertising and product placements completed financed by corporate sponsorships. The above poster was designed by Ron English whose work critiques the marketing practices of many brands, most notably McDonald’s. The poster takes some swipes at White Castle, Aunt Jemima and Kellogg’s so click here to enlarge it for a more detailed view.

Thanks to Flickr user Agent J Loves Agent A for the cool find.

 

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One Response

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  1. Josef said, on January 17, 2011 at 9:15 pm

    Cool post! Thanks for the info. In my mind I knew that was Morgan Spurlock but I didn’t have an idea that the poster art was for his new documentary.


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